Submission Number: 28672
Submission ID: 130671
Submission UUID: 2bbcd226-a059-4778-a4c0-f8fdb4ab3d7f

Created: Tue, 08/05/2025 - 14:52
Completed: Tue, 08/05/2025 - 14:52
Changed: Mon, 08/11/2025 - 15:52

Remote IP address: (unknown)
Submitted by: ashley.scharffbillig
Language: English

Is draft: No

Locked: Yes
Public Safety Dept
Mod & Company LLC
229340
State Patrol Recruitment Marketing Plan and Implementation
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The purpose of the contract was to expand our marketing and recruitment initiatives. The contract provided means to advertise on a large scale, and also provided creative work to include design and graphics. Lastly, a series of photographs and videos were created from the firm. The reason for the initiatives was to increase application counts and hire more state troopers.
Project Duration
Thu, 06/01/2023 - 00:00
Mon, 06/30/2025 - 00:00
Mon, 06/30/2025 - 00:00
Yes
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Contract Amounts
$1000000
$0
$1000000
Yes
State
No
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Chris Erickson
Christopher.erickson@state.mn.us
timeliness was good
fair
fair
overall performance was good to adequate. There were some things we had to remind the provide on several times to finalize work products.
Yes
The creative work did not capture the agency professionalism to a level we were comfortable with. In the event we use them again, there would have to be additional discussions about creative formats and capturing agency brand image.
3 - neutral