Submission Number: 14084
Submission ID: 64548
Submission UUID: 7575e641-6a35-46b1-879c-ccc953fb1a7e

Created: Thu, 01/19/2023 - 18:10
Completed: Thu, 01/19/2023 - 18:10
Changed: Thu, 02/09/2023 - 14:50

Remote IP address: (unknown)
Submitted by: admin
Language: English

Is draft: No
Current page: webform_submission_import

Locked: Yes
Agriculture Dept
SMH International
58563/3(5)705
U.S. Turkey Promotion in China
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This project was executed with a USDA Emerging Markets Program grant to promote U.S. and Minnesota turkey products in Minnesota. SMH International is a long-time market expert for MDA for work in China, and contracted with us for our previous two phases of this project. They are known in the foodservice and retail food industries in China, giving them easy access to key vendors, restaurants, chefs and media outlets. In this project, SMH was responsible for assembling a database of turkey buyers and foodservice markets in China, printing and distributing a previously-created Turkey Guide in both paper and DVD formats, coordinating and executing our events in China (two chef training seminars, media events, chef turkey contest, and chef dinner reception), and logistical and translation services throughout the project.
Project Duration
Mon, 01/14/2013 - 00:00
Sun, 06/30/2013 - 00:00
Sun, 06/30/2013 - 00:00
Yes
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Contract Amounts
$63000
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$63000
Yes
USDA Emerging Markets Program
Yes
1) SMH has experience coordinating food events and was already going to be at the major tradeshow in China where many of our events were organized
2) SMH knows turkey and other meat markets in China very well, plus strong relationships with tradeshow organizers, media and foodservice entities, and chefs and buyers.
Christina Connelly
christina.connelly@state.mn.us
Excellent - no issues
Excellent - no issues
Excellent - no issues
Excellent - no issues
Yes
None
5 - very satisfied