Submission Number: 25078
Submission ID: 76501
Submission UUID: 7af5a328-7a1d-46ed-95a3-302ce77353ee

Created: Mon, 03/13/2023 - 13:32
Completed: Mon, 03/13/2023 - 13:32
Changed: Mon, 03/13/2023 - 15:31

Remote IP address: (unknown)
Submitted by: andrea.ahneman
Language: English

Is draft: No

Locked: Yes
Health Department
Clarity Coverdale Fury (CCF)
221581
Flu and COVID-19 Vaccine Campaign (Band Together to Protect Each Other)
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The Minnesota Department of Health wanted to re-run some existing digital and social media ads promoting the importance of getting your flu and COVID-19 vaccines in the month of December 2022. The agency needed to contract with a vendor to help put together a media plan based on the budget, purchase the ad space, and track/evaluate the campaign.
Project Duration
Tue, 11/22/2022 - 00:00
Sun, 12/31/2023 - 00:00
Fri, 03/03/2023 - 00:00
Yes
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Contract Amounts
$260000
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$260000
Yes
CDC/Federal grant funds
No
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Andrea Ahneman
andrea.ahneman@state.mn.us
Contractor was responsive to emails and questions throughout the process. They were cognizant of timelines, especially since this project had a very tight timeline, and were proactive in setting up meetings and meeting deadlines.
The contractor put together well thought out and thorough plans for the campaign that helped us achieve our goals and reach the intended audience. The campaign was creative and unique while conveying a key public health message.
The contractor stayed within budget, and even came in a bit under budget.
The contractor was great to work with and made for a pleasant and efficient experience.
Yes
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5 - very satisfied